Geek Alert
Wednesday, July 26th, 2006As fatigued as I am tonight, my inner geek leapt from his habitual slouch at this news: AMD acquires ATI. That’s right. The World Best CPU maker has merged with the Worlds Largest GPU maker, a move that will surely shake things up in the tech sector. While the story is two days old (centuries in Internet time,) I find out about it tonight through Digg, via a hardcore hardware site I visit infrequently, [H]ard OCP.
There’s bound to be virtual reams of speculation about this unprecedented move, so here’s my first guess. As AMD and Intel continue their slug-fest over processor technologies, the biggest buzz words this past year is "dual-core", of two processor cores on one socket. Effectively this provides a properly equipped computer access to two CPU’s which could run in parallel or in tandem, depending on the needs of the current software application. That said, both chip makers are looking into their scrying devices and seeing possibilities for quad-core processors.
Now imagine if a dual- or quad- chip had its own graphics unit, aka a GPU, built right in. This would be wonderful for laptops, as circuitry real estate and power usage are factors in the design. Such a strategy would decrease latency for data traveling through the graphic subsystem to you monitor, as it would run throught the microscopic pipelines within chip itself and never need to travel along the (comparatively) interminable traces of a motherboard and video card, resulting in faster, smoother pixel pyrotechnics in games and video.
Nvidia, the competitor to ATI and my favorite GPU brand, must be convulsing this week. A quick check at Morningstar showed no change for today, but investors probably can’t yet fathom the merger’s effects yet. Stay tuned.